Here you’ll find the best selection of upcoming events including tailor-made workshops and awareness sessions. They’re a great way to make sense of what’s happening in the constantly evolving world of digital marketing, meet like-minded businesses, and most importantly, access insights from experts.
Digital Tourism Scotland
March 25, 2019, 1:30 pm - 4:30 pm
Eight Acres Hotel & Leisure Club
Please contact the event organiser for more information
This practical workshop covers two social and digital media features which are rapidly gaining a foothold in tourism and travel across the world, opening up new channels to wow and inspire potential visitors and supercharge the customer experience.
Live Video – Taking video content to the next level, a feature now offered by all major social media platforms, Live Video is an opportunity for you to share an authentic and personal first-hand view of the amazing things to see, do or eat in and around your business and inspire new customers to visit and past customer to return. We will show you step-by-step how to take a Live Video (you can follow the steps on your own device), discuss the types of content people want to see, and share some tips and tricks to make you more confident in tackling this popular medium!
Instant Messaging – Allowing customers to get in touch with you at a click of a button can elevate the customer experience and put your business above the rest, whether it is for general enquiries, customer service, or a quick restaurant recommendation. We’ll show you how to set up and make the most of Facebook Messenger features (including adding it to your website) and how instant messengers can help internal communication become more efficient.
Delegates can bring a smartphone or tablet with the following apps installed:
In addition, delegates may bring a laptop or tablet together with
Don’t forget to bring a power pack.
This workshop is aimed at those managing and/or responsible for social media content and customer service. We recommend that those attending have a Facebook company page set up and are familiar with using Facebook business pages and other social media platforms for business purposes.
Once registered, you will receive automatic email reminders prior to the workshop as well as as a link to the feedback form on the day of the workshop. In order to receive the link to the slides and any further communication, please give your consent when registering for this event.
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